Gals and guys who are Licensees have a great variety of tasks. Some are fun and most are just work.
Can you have fun while you work?
Sure, you just have to like what you do.
After you go to school and pass your real estate exam, the world is your workplace – at least in the state that you are licensed in. For myself, that is now Alaska, and formerly was California and Colorado.
What a Realtor Does All Day and Night
Let us take a look at an average day.
Even though, oh, incidentally, there are no average days. Lol.
That is part of the fun.
When your client wants to sell their home, you meet with them to discuss preparing the home for the market.
We all want any home we buy to be perfect.
Believe it or not, sellers have a lot of work to do when their home is listed.
Part of my work is preparing my sellers for this.
It is like having company come in and look in your closets every day. Bathrooms have to be sparkling and kitchens with no dirty dishes in the sink. Beds must be made with no wrinkles and floors must be spotless.
Unless you have a maid, you know all of the above and more is work.
The light at the end of the daily drill is a sale and all being happy: buyer and seller.
For all of this to happen, the house has to be priced right too.
Addressing where the market is, what the competition of other homes on the market are selling for and the current condition of your home all weigh in on that right pricing.
And what about the outside?
Well, friends, this time of the year, the snow does not cover up anything. The yard has to be groomed and appear welcoming. Hang those baskets of flowers and pull those weeds. Oh, and if there are pets, pick up the poop.
No odor can be present inside the home either. Fido and Meow have to be on their best behavior.
Here Come the Buyers
As a Realtor, your job is to meet them in the office and listen and listen. It is so important because if you do not, you waste their time and yours.
You pray that husband and wife like the same things and agree on everything – at least the most important features desired in a home. Right?
Well, it is okay if they do not because it is the job of Realtor to help them work through this.
You make sure the buyers have been to a lender and have received their buying power. Most call it what they can afford or qualify for. But I like to call it buying power. Who does not like to have power, right?
Now that you as the Realtor have listened and picked out homes that all agree they want to see, it is time to go visit potential homes.
If you have really listened, you and your buying clients will not need to look at more than 10 to 15 different homes.
Those numbers may not always be true in each case, but in working with most buyers, this makes sense.
Identify the Most Important Features
Most important is to be sure that you have covered the buyers most important bases: The price they are comfortable with paying, the general location in which they want to live and the condition of the home they want will all come together when they find the right one.
Next up, the Licensee works to bring all the moving parts together: The inspection report, the list of necessary repairs to be done, and of course, having the buyer and the seller agree on a price. What a concept!
Does this all just flow easily into place? Well, no, of course not! Not the way we always would like it to. But when a successful sale occurs, we know that everything has fit into place.
There is so much more to add into this beautiful process of making a real estate transaction happen.
My advice to buyers and sellers: Just remember that we the Licensees are not the bosses. We are the facilitators, the researchers and above all, we should be the listeners discerning what we need to seek to make your home dreams come true.
Any questions? Give me a call and you can talk while I promise to listen.
Editor’s Note: Bernie McClure is a Licensee with RE/MAX of Eagle River, Inc. Reach her via phone at 907-854-4147 and via email at [email protected]. The above article was provided by McClure to the ECHO News as an educational piece for its real estate page. Publication of this article does not constitute endorsement of its content.